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Rachael Ray FDNY Firefighter Challenge

Rach knows a thing or two about burning bread, but running into a burning building?! This promo teased all the fear, challenges, training firefighters go through all while getting back to our food basics with a delicious, hearty meal viewers could make at home. I enjoyed and excelled at going through hours of raw footage to choose the feel good, feel fear and fun moments our host and crew captured. A dramatic track plus dramatic editing upped the ante and produced a fantastically fun and thrilling episodic promo.

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The Rachael Ray Show Season 12 Kick-off